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The complete guide from launching your site to your first sale. Not sure what to look for? Just type a keyword below.
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Getting started
1Launch & first-time setupThe first four things to do after your site goes live: site name, contact details, domain, and the essential legal pages.2Custom domainPoint course.yourbrand.com at your course site: two CNAME records, verification, SSL — and how to spot what went wrong.3Email Delivery SetupConnect your own email provider, and why notifications and bulk email use two separate connections.4Import from WordPressUse the migration plugin to bring across posts, pages, members, lists, courses and orders.5Migrating from another course platformMove your students and their course access across: which import route to use, how students log in afterwards, and what does not come with them.6Import from systeme.ioBring your contacts, tags, course structure and enrolments across with an API key — and move lesson videos into your own Vimeo with the advanced flow.7AI Runs Your Site (MCP)Connect your own Claude or ChatGPT to your dashboard and run it by chatting.8The dashboard AI assistantThe "✨ AI assistant" at the top right of your dashboard: ask it to pull numbers, draft pages and edit content without leaving the site. On every plan, billed to your own AI key.
Courses & teaching
9Create Your First CourseThe full flow from adding a course, uploading videos, and setting prices, to publishing it live.10Video settings & media libraryWhere to host your videos (Bunny / Cloudflare Stream / YouTube / Vimeo), how to set up the anti-piracy watermark, and how to use the media library.11Listen mode (audio only)Let students listen while driving or commuting — audio keeps playing with the screen locked or while using maps. Depending on whether your videos are on Bunny, YouTube or Vimeo, here's whether to upload an audio file or let it work automatically.12Quizzes & AssignmentsSet auto-graded quizzes, collect assignment submissions, and clear everything waiting for you in one place.13Completion certificatesWhen a student finishes a course, the system issues a serial-numbered certificate that anyone can verify online — and your roster shows who has one and who doesn't.14Attendance and learning hoursRecord how many hours each student actually watched and export it as CSV — for corporate training and subsidised courses that need proof of attendance.
Selling & payments
15Payment setupConnect a payment provider such as Stripe or PayPal, plus test mode and optional invoicing.16Physical Products & ShippingCreate products and variants, manage inventory, set up shipping rates, and fulfil orders.17Invoicing (Taiwan)Built-in electronic invoicing for sellers operating in Taiwan.18Subscription plans (recurring payments)Charge students automatically every week, month or year: membership or per-course plans, what recurring billing can and can't do, cancellations and failed charges.19Checkout fields (what buyers fill in)Decide what buyers fill in at checkout: show or require name, phone and order notes, and add your own questions. Answers are stored on the order.20Checkout consent & e-signatureRequire agreement at checkout and lock the exact text they agreed to into the order — with an optional signature step for larger purchases.21CouponsCreate discount codes, limit what they apply to and how often, and control stacking with member pricing.22Sales FunnelsBuild multi-step sales flows from templates, edit each step, and see where people drop off.23WebinarsRun pre-recorded video as a live-feeling webinar, or broadcast live via YouTube Live: scheduling, chat, timed offers and replay.24Bookings & AppointmentsLet visitors book your free time like Calendly — free or paid, with automatic reminders.25Event registration add-onA US$19/month add-on for in-person classes, talks and workshops: paid tickets, capacity and waitlists, group sign-ups and pre-event emails.26Multi-location booking add-on (staff scheduling + LINE)A US$29/month add-on: customers pick a location, service and time on LINE or your site, bookings are assigned to staff automatically by shift, and confirmations, reminders, waitlists and follow-ups go out on LINE.27Affiliate ProgramLet others promote your courses for a commission: rates, referral links, settlement and payouts.28AI ad assistantDescribe your offer once and get ad headlines, body copy, keywords, audience ideas and a UTM-tagged link.29Marketing playbooks365 practical marketing methods — selling points, pricing, margin math, campaigns, ad copy, repeat purchases — each with steps and a deliverable format. Hand any of them to the AI assistant to work from your own site data. Free on every plan.30Reading your numbers: revenue, traffic and emailThe five places to read your numbers — business, the sales report, traffic, email performance and the mail log — what each answers and which number actually matters.
Student management
31Students & order managementView students, manually grant course access, handle orders, and understand the difference between removing course access and deleting an account.32Login settings (Google sign-in)Let students sign in with Google: use the platform's setup with no configuration, or your own so the consent screen shows your brand.33Membership TiersCreate tiers like VIP with their own discount; assigned customers see the discounted price.34Admins & instructorsWhen someone else helps run the site: how admins differ from instructors, how to grant only the features they need, and how to see who did what.35AI Support ChatPut a chat widget on your site that answers questions and hands off to you when it can't.36Your notification emailsWhich events email you: orders, questions, reviews and submissions — five switches, one per type.37Forms & Lead CaptureBuild forms, set pop-up triggers, and embed them on your own pages or an external site.38FB / IG comment auto-reply (via ManyChat)Run “comment to get it” automations in ManyChat, and push the emails it collects straight into a form and your list here.39Facebook lead ads into your listPipe Facebook lead ad submissions into your list here via Zapier, Make or ManyChat — in seconds, with your sequence firing automatically.40Newsletters & Email SequencesManage your list and tags, send broadcasts, and set up automated drip sequences.
Site & appearance
41What's new & feedback add-onA US$5/month add-on: a "What's new" tab on your site, a week-by-week changelog and a feedback board — so students can see you keep improving and that you listen.42Social posting add-onA US$9/month add-on: publishing a post also shares it to nine social platforms, with a caption you control per post.43News & BlogPublish posts, schedule them, organise categories, and use the four AI tools that come with the blog.44Get quoted by Google and AI (AEO)Why the excerpt, SEO description and FAQ matter, and exactly how to write each one — with good and bad examples.45Site Appearance & MenusChange your accent color and fonts, edit the front-end menu, and build custom pages with the page builder.46Mobile app (Add to Home Screen) & push notificationsYour site can be added to a phone's home screen and opens full-screen like an app — free on every plan, no App Store needed. Push notifications are an add-on: new orders, bookings, form submissions and messages pop up right on your phone.47The page builderAssemble sales pages, about pages and event pages from blocks: fourteen block types, multi-column sections, templates, version history, and pasting raw HTML.48Tracking codes & the SEO checkPaste in GA4, the Meta pixel and the Conversions API so your ads can measure results — then use the SEO check to finish the fields only you can fill.49Languages and translation (running a multilingual site)Offer Traditional Chinese, English and Simplified Chinese, pick a default, and translate both the interface and your own page content — each language gets its own URL.50301 redirectsMap old URLs to new pages: add them one by one or import in bulk, and know when to use 301 versus 302.
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